Obviously anecdotal, but I can cite one example that leads me to believe that more younger people, especially women, are open to seeking alternative and holistic approaches to issues with their digestive system (AKA) their “gut.”
I am seeing this with my naturopath doctor, who has a growing number of patients coming to her with IBS and other intestinal problems. They are tired of dealing with G.I. doctors and the often terrible side effects of the drugs they are prescribing. IBS requires doctors who will treat the whole body, involving many disciplines. The probiotic retention enemas that my doctor prescribed, and it took a while to find just the right mix, have been a godsend.
Women come to her and at first shudder at the thought of giving themselves enemas, but most come around and tell her they wish they had come to her sooner. The enema is only one tool in her tool kit. She made me go through a rather challenging lifestyle change — diet, exercise, stress relief, positive meditation, so many other non-drug regimens.
Also obviously anecdotal, I can’t help but imagine that at least to some of the patients,, enemas become an enjoyable part of their treatment. From experience, it is a natural progression.