J&J baby shampoo as a lubricant for anal toys?

Speaking of lubricants, my wife and I have always used specific products for both vaginal and anal use. A few days ago, after finishing the anal one and wanting to have a strap-on session, I thought about using J&J baby shampoo, since many people use it in enemas without any problems. I've found it to be an exceptional and long-lasting lubricant. Has anyone else had similar experiences?

I used it once when I first got my largest dildo, having been out of lube at that moment and having it for enemas. It did cause cramping afterwards.